Let me share with you a secret which not everyone likes speaking about: I believe in some few years to come, social media will be the best (if not the only) medium for marketing all kinds of businesses.
Let me begin by saying: We have in our hands the most important and yet most dangerous platform in the whole world, which influences and enhance our actions in all sorts of ways we let it.
We don’t have a choice on whether we do social media, the question is how well we do it. – Erik Qualman.
To this day, social media is still yet to be understood by the mass. Close to 70% of the world population, unknowingly, end up being used by social media rather than making use of it. Most people are always online, sending and receiving mails which might not be in any way productive nor does it add any value to them. In some cases, you can also call it wasting time online.
Social media is one of the most stress-free and fast-profiting digital marketing platform which most online marketers have been using to promote their businesses, by spending only a few hours per week working. Over 80% of marketers claimed that social media marketing greatly impacted their business lives by effortlessly increasing awareness for their brands and products. Don’t use social media to impress people, use it to impact people instead.
If you have an existing (local) business, this will be the best time for you to create an online awareness. And for those who are just starting and are still wondering on how to start or what to go for, I suggest you check out my list of 10 ways on how to start an online business.